Archive for June, 2010

European Leadership and Innovation Programme for Media Business Executives (EMELP)

In times of accelerated change and shifting business-models the need for innovation and inspiring leadership is more present than ever. In a joint-venture training programme etma and the International Institute for Television Leadership provided the occasion to a selected group of International Media Executives to reflect on this new situation and to enhance their leadership competencies.

EMELP 2010
EMELP 2010 Participants

15 executives from major European and international broadcasters participated in this year’s EMELP Session that took place in the etma facilities in Strasbourg. During six intense training days (16-21 June), etma became a hub for ‘new thinking styles’ and ‘fresh ideas’ based on the challenges within the participants’ corporate environments. Alternating lectures with case study group work, the session allowed for a systematic and guided approach towards practical solutions. Read the rest of this entry »


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SWIM 2010 in Saragoza

For young students aiming to launch their career in the audiovisual sector, it is particularly essential to ‘face’  the challenges of a new media business environment that is permanently fueled by the ongoing digital revolution.

More than 50 European undergraduate students took part in the 3rd edition of the seminar ‘SWIM in the Digital World’ from 27 May to 13 June 2010, at San Jorge University in Zaragoza (Spain). In order to find practical solutions for real world problems in digital media busines, the seminar combined case studies and accompanying lectures by renowned tutors from across Europe. Read the rest of this entry »

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DLP Review: Exploring Media Economics

Two weeks ago, etma launched the second cycle of it’s media management online training in Strasbourg with students  coming from 9 countries from across Europe (mostly professionals from the Film and TV sector). From 15 to 19 May, the participants had the chance to expand their view beyond the usual scope by meeting peers, professional practitioners from media companies and experienced academics in a one week introductory session on ‘media management’.

DLP Session May 2010
Thomas Mai explains shifts in the film industry

Discovery Investigation’s Ed Hersh, SVP of Strategic Planning, kicked off the session with an inspiring keynote on the transformation of the media industry and the central role of story-telling as well as high quality content for broadcasters and film production companies. Read the rest of this entry »

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